Digital Marketing Coordinator

Company: Malouf
Location: Logan
Posted on: February 22, 2021

Job Description:

Malouf is looking for a?Digital Marketing Coordinator?to help execute digital marketing campaigns in the Direct to Consumer department. This individual will execute our day-to-day campaign management, reporting, testing, optimizations, and strategy as well as help with creative asset requests and budget management.This is a full-time position. General schedule is 8am-5pm Monday - Friday. Part time, remote, or student schedules are not available. Responsibilities and Duties:* Management of the day-to-day digital media advertising operations. * Provide creative solutions to optimize KPI metrics * Execute tests, collect, and analyze data, and identify trends and insights in order to achieve maximum ROI in marketing campaigns * Analyze advertising creative and provide direction based on platforms' best practices for future advertising creative * Optimize statistically significant ad creative and copy for marketing campaigns * Build effective relationships with all platform partners * Organize and submit ad spend receipts/invoices in a timely manner * Clearly communicate campaign changes and performance to the team * Effectively collaborate with other departments to bring our Digital execution to the next level Qualifications and Skills:* Test-and-learn mentality * Excellent quantitative and data analysis skills * Strong verbal and written communication skills * Initiative taken outside of direct responsibilities * Ability to interpret data and show a clear understanding of how to assess metrics and translate to storytelling * Ability to manage budgets Ability to handle multiple tasks in a fast-paced environment, under tight deadlines. * Creative problem-solving * Interest in consumer trends * Show a proactive mindset by continually optimizing performance and looking for new opportunities for improvement * Self-motivated and self-sufficient * Strong attention to detail * Bachelor's degree in Marketing, Communications, Advertising, Business, or related field. * 2+ years of experience with PPC or social platform advertising management * Direct experience with website and marketing analytics tools and reporting such as Google Analytics * Proficiency in Excel. * Experience with affiliate programs is a plus. * Experience with SEO is a plus. Physical RequirementsThe physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.* Ability to sit at a desk and use a computer workstation, to stand, walk, use hands and fingers, handle, or feel objects, tools or controls; reach with hands and arms, climb stairs; balance, stoop, kneel, crouch or crawl, talk, see, and hear. * The employee may occasionally have to lift and/or move up to 25 pounds.Benefits:* Insurance premiums paid 100% by Malouf* HSA Eligible Health Plan* Dental w/ orthodontics* Vision Plan* Basic Life insurance* Short-term Disability Insurance-Voluntary* Long-term Disability Insurance* Company-matched 401K* Free daily gourmet lunch provided by our company chef* Paid maternity and paternity leave* Onsite fitness center* Onsite monthly hair/salon appointment* Product discounts* Learn more at www.maloufsleep.comWe are an EOE/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, or any other status protected by law.We are an EOE/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, or any other status protected by law.Powered by JazzHRCvYq8bXs19

Keywords: Malouf, Logan , Digital Marketing Coordinator, Advertising , Logan, Utah