2023 Summer - Product Marketing - MBA Intern
Posted on: September 22, 2022
WHEN CAN YOU EXPECT TO HEAR BACK?
We like to attend all career fairs and recruitment events before
closing our positions. That means, this position may be open
without response for a couple of weeks to give us time to wrap up
the recruitment season. Please see our tentative timeline below so
you know when to expect to hear back from us!
All postings close: September 25, 2022 at 11:59 CT
Resume reviews: Week of Sept. 26-30th
Interviews: Early October
Offers: By end of October
2023 START DATE:
This position has opportunity to start in the Summer. Please see
our start date below and let us know your availability.
Summer Internships: Monday, May 15, 2023
40/hours per week max
The Product Marketing - MBA Intern will work with the Product
Marketing team to define product market positioning and product
messaging, perform competitive analysis, assist with go-to-market
launch strategies and tactics, and track go-to-market
Compile analysis and financial models on customer trends and
historical data to support decision-making
Lead the development and execution of ad-hoc analysis to support
Conduct periodic analysis on the performance of existing products
(e.g. pricing, adoption trend, usage, etc.)
Contribute to the quarterly planning process, help define product
area's future-looking strategy
Quantify and estimate market sizes, identify key players and market
Design new creative analytics and visualizations to help senior
management get deeper insights into performance of key areas
Perform in-depth analysis of go-to-market performance (win/loss
analysis, etc.) to identify areas for improvement
Support the development and curation of marketing collateral by
Build strong working relationships across sales, pre-sales, product
management, field enablement, services, onboarding, customer
success, and cross-marketing teams
WHAT YOU'LL NEED
Undergraduate degree in business or related field preferred
Currently enrolled in full-time or part-time MBA program or similar
graduate or advanced degree program
Leadership skills - proven ability to influence and inspire your
A self-starter mindset to execute in a fast-paced environment with
A strong ability to develop and communicate product vision to your
team, peers, and stakeholders
Excellent verbal, written, and interpersonal communication
Demonstrated proficiency in Microsoft Office suite (e.g. Excel,
Word, Powerpoint, etc.) or similar applications
Working knowledge in marketing automation or project management
type systems (e.g. Marketo, Highspot, JIRA, Monday.com, HubSpot,
Self-motivated with strong propensity for action, results, and
Exceptional organizational skills with the ability to multi-task
and manage multiple processes, programs, and procedures
simultaneously while working under pressure to meet deadlines
Minimum of 2 years work experience in strategic marketing
Experience in SaaS or in a similar industry preferred
Examples of owning and delivering a major project or program
Working Conditions & Physical Requirements
Reliable internet access for any period of time working remotely,
not in a Workiva office.
MUST BE AUTHORIZED TO WORK IN THE UNITED STATES AND NOT REQUIRE
SPONSORSHIP NOW OR IN THE FUTURE.
HOW YOU'LL BE REWARDED
Pay Rate in Colorado: $35 per hour
WHERE YOU'LL WORK
Our values drive how we work and who we hire. You will see these
values ingrained in how we support our customers, work with team
members, build our products and in the work environment we've
CUSTOMER SUCCESS: Always delight our customers.
TRUST: Rely on each other.
INTEGRITY: Do the right thing, every time.
COLLABORATION: Share resources and work together.
INNOVATION: Keep creating solutions and finding better ways.
INCLUSION: Support a diverse community where we all belong.
ACCOUNTABILITY: Be responsible for your success and failure.
We believe our people are our greatest asset, and our unique
culture gives employees the opportunity to make an impact everyday.
We give our employees the freedom and resources they need-backed by
our culture of collaboration and diverse thought-to continue
innovating and breaking new ground. We hire talented people with a
wide range of skills and experiences who are eager to tackle some
of today's most challenging problems.
AT WORKIVA, YOU'LL ENJOY:
INTERN ENVIRONMENT: Workiva was ranked a top 100 internship program
by WayUp and ranked #20 in Best Places to Work for a reason! Our
interns have the opportunity to participate in mentoring,
professional development, networking, and flexible hours during
their internship. We continually strive to provide numerous
resources to build not just excellent interns, but excellent
REAL WORK EXPERIENCE: Workiva interns are treated as full-time
employees and are allowed the freedom to contribute to real work
that truly impacts Workiva and it's operations. From writing code
in our production environment to directly supporting our customers'
on our newest platform, our interns play a vital role in our
FANTASTIC PERKS: Being an intern at Workiva has benefits beyond
just a paycheck. You can't beat the wellness discounts, 401k
participation and match, casual dress environment, paid sick leave
and countless other perks that Workiva offers!
INVOLVEMENT: Ability to participate in Business Employee Resource
Groups (Black, Hispanic, Asian, Women, Rainbow (LGBTQIA+),
Veterans, Disabilities), Volunteering, Company wide celebrations,
OPPORTUNITY AT WORKIVA: At Workiva, we offer more than just a 12-15
week spring or summer program. 80% of our interns extend longer
than just 1 semester with us to continue work on their projects. As
long as you are enrolled in a degree seeking program, you could
have the opportunity to be an intern at Workiva until you
LEARN MORE ABOUT LIFE AT WORKIVA:
Workiva is an Equal Employment Opportunity and Affirmative Action
Employer. We believe that great minds think differently. We value
diversity of backgrounds, beliefs, and interests, and we recognize
diversity as an important source of intellectual thought, varied
perspective, and innovation. Employment decisions are made without
regard to age, race, creed, color, religion, sex, national origin,
ancestry, disability status, veteran status, sexual orientation,
gender identity or expression genetic information, marital status,
citizenship status or any other protected characteristic.
Workiva is committed to working with and providing reasonable
accommodations to applicants with disabilities. To request
assistance with the application process, please email
Workiva supports employees in working where they work best - either
from an office or remotely from any location within their country
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