Email Marketing Specialist

Company: Malouf Companies
Location: Logan
Posted on: May 25, 2023

Job Description:

Malouf is looking for an experienced---Email Marketing Specialist to further our purpose to unite our compassion and ambition to positively impact how people sleep, work, and help each other. ---This individual would be a proactive---marketing thinker, who can create and implement -strategic email marketing strategies for our family of brands. This individual would work in coordination with the brand manager to further Malouf's objectives. This is a full-time position, Monday-Friday. - -Job Description: -As the Email Marketing Specialist, you will be responsible for managing our email marketing campaigns, ensuring that they are effective and achieve our business goals. You will work closely with the marketing team to develop email marketing strategies and execute email campaigns that engage our target audience and drive conversions. - -Responsibilities: -

• Develop and execute email marketing campaigns that drive revenue and engagement -
• Work closely with the marketing team to develop email marketing strategies that align with our business goals -
• Collaborate with the creative team to develop compelling email designs and copy -
• Build and manage email lists, ensuring they are segmented and targeted appropriately -
• Monitor and analyze email campaign performance, making data-driven decisions to improve results -
• Ensure compliance with email marketing regulations, including GDPR and CAN-SPAM -
• Maintain email marketing best practices and stay up-to-date on industry trends -
• Continuously test and optimize email campaigns to improve performance and maximize ROI -
• Collaborate with other departments, such as product and customer service, to ensure email campaigns align with overall business objectives -
• Support other marketing initiatives as needed - -Qualifications: -
  • Bachelor's degree in marketing, communications, or a related field -
  • 3+ years of experience in email marketing -
  • Strong understanding of email marketing best practices, including list segmentation, targeting, and optimization -
  • Experience with email marketing tools such as Mailchimp, Constant Contact, or similar platforms -
  • Excellent communication and collaboration skills -
  • Strong analytical skills and ability to use data to inform decisions -
  • Familiarity with HTML and CSS a plus -
  • Knowledge of email marketing regulations, such as GDPR and CAN-SPAM -
  • Ability to manage multiple projects and meet tight deadlines - -Benefits:
    Insurance premiums paid 100% by MaloufHSA Eligible Health PlanDental w/ orthodonticsVision PlanBasic Life insuranceShort-term Disability Insurance-VoluntaryLong-term Disability Insurance

    • Company-matched 401K
    • Free daily gourmet lunch provided by our company chef
    • Paid maternity and paternity leave
    • Onsite fitness center
    • Onsite monthly hair/salon appointment
    • Product discounts
    • Learn more at We are an EOE/Affirmative Action employer. - All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, or any other status protected by law.We are an EOE/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, or any other status protected by law.Powered by JazzHR

Keywords: Malouf Companies, Logan , Email Marketing Specialist, Advertising , Logan, Utah