GM - Bootcamps

Company: Leland
Location: Lehi
Posted on: February 16, 2026

Job Description:

Job Description Job Description Leland’s mission is to unlock human potential by making the world’s expertise more accessible. We do that through a platform that connects people with coaching, content, and courses that can can help them achieve their most ambitious career and educational goals. Since our founding in 2021, we’ve helped tens of thousands of people reach their most ambitious goals, raised $19M from world-class investors, and built the industry leader in educational and career coaching. We’re looking for a former founder/GM to take Leland’s Bootcamps business line from 1 to 100. Leland is growing rapidly, and the Bootcamps business is a critical segment of our revenue. If you are a mission-driven, high-agency operator who has range from 50,000 feet to 1 foot - if you can go from strategic inventory planning to DMing 100 course creators on LinkedIn to negotiating and closing a deal - you will love this role, and we want you to join the team. What You'll Do: Taking a >$1M business line and building executing strategy to scale it 10x, then 10x again Recruiting new supply of bootcamps and course creators to expand inventory Opening new distribution channels - in particular, paid acquisition, affiliate/partner sales, and B2B bootcamp sales Leading a “tiger team” of talented operators and engineers to make product bets that drive growth and improve the user experience Partnering closely with a talented team of operators (from BCG, Bain & Company, Uber, LinkedIn, etc.) Building a rocket ship while riding it to the moon Qualifications: College degree or equivalent Owned and operated a business or business line that generated revenue Your Identity: Energetic builder whose ultimate goal is to found a business Influential leader who can bring people together around a vision Clever, opinionated strategist who can prioritize and solve problems, then defend the priorities and methods used to solve them Thoughtful negotiator who can structure and close deals High-agency owner who runs their own ship Gritty operator who is not afraid to get in the weeds and work hard at all hours Metrics-led researcher with a drive to test and iterate Mission-driven mentor who helps others achieve their goals Why Leland? Join a high-growth consumer startup focused on helping people achieve their goals by connecting them with expert coaches Opportunity to take part in building a world-class team A collaborative, high-energy environment where your contributions have a direct impact The chance to join a passionate team helping people achieve their career and educational dreams Leland is an equal opportunity employer. We encourage candidates of all backgrounds and demographics to apply.

Keywords: Leland, Logan , GM - Bootcamps, PR / Public Relations , Lehi, Utah